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What kinds of political message are actually capable of striking chords with an audience? How do the skills of spellbinding speakers compare with those of their less charismatic competitors? Why are some politicians much more effective on television than others? Max Atkinson's revealing and entertaining review of how politicians attempt to win out hears and minds and votes - based on the study of audio and videotaped material - enables use to begin to answer questions that once seemed unanswerable. He investigates the skills of, amongst others, Tony Benn, J.F. Kennedy, Martin Luther King, Ronald Reagan and Margaret Thatcher, and comes up with some intriguing results -- From back cover
What kinds of political message are actually capable of striking chords with an audience? How do the skills of spellbinding speakers compare with those of their
The room darkens and grows hushed, all eyes to the front as the screen comes to life. Eagerly the audience starts to thumb the pages of their handouts, followin
Voices for the Ascended Masters skillfully interweaves the personal story of a woman who agreed to channel for the Masters with the heretofore untold story of a